Tag Archives: Five

Five Key Consumer Trends for Australian Financial Services – Market Research Report On Aarkstore Ent

Introduction

While the Australian financial services market has had a difficult couple of years with write downs and losses from major banks, it remains both profitable and stable. Although the economy never technically entered a recession, economic turbulence of recent years have taken their toll on the average consumer with several trends developing in consumer attitudes and behaviors.

Scope

*The findings are based on an on-going monthly consumer survey that has interviewed nearly 4000 Australian respondents since June 2009

*The shifts in consumers behaviors affect the entire FS market, encompassing short term purchases as well as long term savings & investment choices

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Five Ways to Find the Perfect Business Idea

One of the biggest struggles I had in starting my business was actually coming up with the idea.  I wanted something that was scalable as well as needed in our society.  I combed through hundreds of ideas before settling on my current venture.  Through this discovery period, I uncovered what I believe are the five most important concepts in determining what makes the perfect business idea. 

So, what is a perfect idea?  Each individual entrepreneur has their concept of the perfect business.  While Google is a great business for the founders of that company – it may not be a great business for others that are non-tech savvy or who do not want to run such a large organization.  

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Five Common Small Business Website Mistakes

Did you know that most small business websites generate very little traffic? Whether you have outsourced your web design or have it done in-house, it is important that your webmaster understands the basic structure and on-page criteria that will make the search engines happy. And when the search engines are happy, the result is increased targeted traffic.

Website Mistake #1: Not Building Trust

Probably the biggest mistake I see is the lack of trust-building content. If your website is filled with sales pressure tactics or doesn’t offer any helpful and informative content, people will simply move on to something else. Remember, when people come to your site, they are in complete control. Give them just one reason to leave and they will.

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Five Steps to Whipping Your Small Business into Financial Shape

Good financial management can be a challenge for small businesses. With the passion and creativity that small businesspeople bring to their work, the nuts and bolts of exploiting revenue streams and controlling costs often take a back seat. Here are 5 quick tips for better money management.

1. Recognize your limits

Don’t let enthusiasm for your field get the better of you. Energy, passion and love for your work are great (and necessary) virtues for the entrepreneur. But leave them to their own devices, and you can quickly get in way over your head. I’ve seen it happen. Before you know it, your business might start looking more like a hobby–an expensive one.

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