For small business owners staff productivity is a major issue.  We simply cannot afford to have staff hanging around doing nothing.  This is particularly difficult in the personal care services industry, e.g. hair salons, dentists, plumbers, nail technicians etc, where generally staff are present in the office waiting for bookings and appointments to occur.

There is an underlying problem which is in the way these businesses have taken on staff in the past and I’ll explain.  The root of the problem is about aligning costs with revenue streams: only incur costs when there is an associated revenue stream.  Sounds simple.  In the personal care industry, the main source of costs are typically rent and staff, these are fixed costs which do not change regardless of what is happening to the top line!